Search Engine Marketing

Learn about the client's business, website, and competitors in order to provide clear documentation to be used throughout all other stages of the project.

• Discovery
• Strategy
• Landing Page & Campaign Setup
• Optimization
• Analysis & Reporting

Project Analysis

Our team analyzes your requirements and identifies the efforts which would be required to achieve them.

Seo Keyword Research

Define potential target keywords based on business goals outlined in the project brief and opportunities found in the SEO audit.

Competitor Analysis

We take an in-depth look into powerful competitors to understand the efforts they take in SEO.

Paid Media Audit

Create baseline for current website SEO performance based on analytics and onsite & offsite factors.

On-site Strategy

Document actionable plan to introduce changes to the website code and content to optimize it for search engines.

Content Strategy

Create schedule of content to be created for the website, outreach campaigns, press releases, and social media.

Off-site Strategy

Document actionable plan to introduce changes to the website code and content to optimize it for search engines.

Measurement Planning

Document measurable short-term and long-term goals to evaluate campaign performance.

Content Implementation

Adjust website text based on the Content Strategy to reflect the keywords targeted in the Keyword Research document.

Technical Implementation

Implement edits to the website’s coding based on the on-site strategy, helping to optimize your site for improved rankings. This can include changes to things like meta-information, canonical tags, and internal links.

Technical Implementation

Implement edits to the website’s coding based on the on-site strategy, helping to optimize your site for improved rankings.

Social Media Marketing

Social media marketing, the only way to interact with in addition to grow your viewers anywhere in the web

Prozosys has distinguished itself as the leader in providing search engine marketing services The main components that we lead the industry in SEM include Paid Search, Content/Display Network Advertising, Comparison Shopping Engine (CSE) Management, Landing Page Optimization, Remarketing Advertising and Banner Ad Design

Search engine marketing is currently surging both in the United States and internationally. The high demand for PPC is illustrated by Google’s recent Q3 earnings, in which the company reported a 23% rise in their search ad business. The fact is that everyone, from small businesses to Fortune 100 companies, is spending less each year on “traditional” advertising avenues and devoting resources toward online advertising and PPC.

Landing Page Optimization is also a critical component to search engine marketing campaigns. Not only does Google report that Ad visibility is favorably given to companies that direct traffic to rich landing pages, but your potential customers may react differently depending on the “experience” that your landing page delivers. The goal is to create a “sticky” landing page that contains strong, relevant content, while at the same time enticing customers to make some sort of conversion.

With the continuous rise in keyword costs and click-through rates standing as better indicators of a strong campaign, it is important to contract with the best SEM company to ensure your advertising resources are not being wasted. The industry is very dynamic and changes can occur every day. Unless your contract with the “experts” in the field, it is easy to be burned by other companies. Our proven tactics are regularly refined to ensure our practices are completely ethical, effective and cost-efficient. Find out what makes Prozosys the leader in Search Engine Marketing by contacting us today.